# International Negotiation and Managing Cultural Differences: Negotiating in a Multicultural Context

OBJECTIVE:

To understand the importance of cultural differences in international project negotiations and learn how to adapt to various communication and management styles. To learn how to approach different markets by moving past stereotypes.

AUDIENCE:

All corporate employees required to negotiate contracts with foreign partners.

PEDAGOGICAL APPROACH:

Theoretical and practical analysis, study of concrete case studies, and course materials.

INSTRUCTOR PROFILE:

After starting her career in the Canadian civil service, this instructor managed the export of agri-food products to English-speaking markets. For over 20 years, she has supported companies in foreign markets and their export development. Today, she provides training to businesses on negotiation within intercultural environments.